Blog Marketing

I've mentioned the American Consumer News blog a few times before on here. In a recent post, they highlighted an interesting new service that allows you to get paid to blog. Here's the amazing part, you get to choose what you blog about.

The site that is offering this service is Snapbomb.com. The goal of Snapbomb is to connect advertisers who want to create buzz about their product with bloggers. The overall concept is called blog marketing. You can read more about what Snapbomb is doing on their blog.

Here's the gist of how Snapbomb works. They, Snapbomb, have a group of advertisers who sponsor campaigns to create buzz about a new release, an event, or just to generate brand awareness. Then, they have a group of bloggers who have signed up to blog about the aforementioned campaigns. As a blogger, you get to choose which of the campaigns you want to blog about and what you say about them.

The goal is not to turn your blog into a bunch of posts about products or services you, or your readers, don't care about. Optimally, you would be able to select buzz building opportunities that fit in with your normal blog content. That way you wouldn't chase off all the readers you have worked so hard to gain. In my case that's you.

So, what do you think about the idea of blog marketing? Have you ever thought that you could use your blog to generate extra income? I mean, you're going to write about something. Why not get paid to do it, right? I'd love to know what you think of the idea.